Finally, track which OOH placements actually drive results
Spending £30k-£300k on tube stations, billboards, and transit ads? Stop guessing which placements perform. BetterQR gives you the attribution data OOH has always lacked.
- Compare location performance side by side.
- See peak scan times by station or billboard.
- Track device types and geographic data.
- Connect scans to conversions with GA integration.
Know exactly which tube stations, billboards, and transit placements drive the most engagement.
Built for real-world teams in out-of-home advertising
Launch targeted QR experiences that match how your team already works, then improve them with scan insights.
Tube station campaigns
Compare King's Cross vs Waterloo vs Liverpool Street. See which stations deliver the most scans and at what times.
Billboard tracking
Urban vs suburban performance data. Track multiple billboard locations and identify your top performers.
Transit advertising
Bus shelters, train panels, taxi backs. Every placement gets its own trackable QR code with full analytics.
Retail window displays
Drive foot traffic from high street windows. Measure walk-ins and conversions from each storefront location.
Better QR features that move the needle
Combine dynamic links, branded design, and analytics to build QR campaigns that perform.
Location performance
Compare scan data across every placement. See which locations justify their cost.
Time-based analytics
Identify peak engagement windows. Know if morning commuters or evening crowds scan more.
Device and geo data
Understand your audience with device types, operating systems, and geographic breakdowns.
Google Analytics integration
Connect QR scans to your existing GA setup. Track the full journey from scan to conversion.
High-res exports
Download PNG, SVG, or EPS files sized for billboards and large-format printing.
Bulk CSV upload
Launch 50+ location codes in minutes. Upload your media plan and generate all QR codes at once.
Launch in minutes
Create, customize, and track QR codes without a steep learning curve. Your team can be live today.
Add QR codes to creative
Design QR codes that match your campaign branding and billboard artwork.
Label each location
Use CSV upload to create codes for every station, billboard, or transit placement.
Watch real-time performance
See scans roll in as your campaign goes live. Compare locations instantly.
Optimize and scale
Double down on top performers. Cut underperforming placements for the next buy.
Frequently asked questions
Stop guessing. Start measuring OOH performance.
Join brands that finally know which placements drive results. Start free, upgrade when you scale.
Free plan available. No credit card required.